In less than 24 hours the first games of the 2017/18 Vanarama National League will kick off. This year Pitchero will be the official digital media partner of the league.
This is a huge privilege and major milestone for the company. It takes Pitchero into full time professional football for the first time and everybody at the company is excited and energised about the challenge.
Since Pitchero was founded, our goal has always been to improve the digital experience of the participant – be this the player, the coach, the parent or fan. Our partnership with the Vanarama National league is no different and at the heart of this is the new relationships with the fans.
Club and league fans, home and away supporters, wherever you are, however you follow your team or division Pitchero wants to give you the best possible experience across all digital channels.
This means real time content, top notch editorial and photography, live and active social media channels across Facebook, Twitter and Instagram, and videos, lots of great video; the goals, the misses, the extraordinary moment of magic. This is something which the league has never had, and we are excited to help deliver this over the coming season.
The new league website was launched 4 weeks ago, with a new editorial team providing the best coverage across all three divisions anywhere online. Social media channels have been improved and are updated hourly every day. The next stage is the biggest and most challenging – video.
We’ve worked hard with The National League and Scout7 to come up with the best solution and as with any new process there are improvements that can be made. We know how important the volunteers are to making this happen and how valuable their time is. We’ve listened to the feedback from you, the fans, and we understand the importance of giving volunteers the recognition they deserve for the huge part they play.
Going forward we will look to credit the camera men and women so that the results of their contribution can be acknowledged across the network. This won’t be in place for the first weekend but it is something we will look to implement as soon as possible and we will keep you updated on our progress with putting this in place.
Ultimately we have big plans for growing content around The National League giving fans the digital experience they have wanted for so long.
Watch this space, and enjoy the weekend!!