How To Boost Player Performance With Football Video Analysis

Read More

How Marr Rugby Club pay their weekly subs

For Marr Rugby Club, collecting match fees with Pitchero’s apps has become vital to managing hundreds of members.
Continue Reading
November 22, 2021
Back to Blog home

How To Boost Player Performance With Football Video Analysis

Video analysis has become the bedrock of football coaching. 

From top-tier teams through to grassroots academies, live video footage helps players and teams maximize their potential.

But effective analysis requires more than raw footage. It needs a means of capturing and recording player data, then combining the data with the video itself, enabling coaches first to develop insights, then share them with the team in an easy-to-understand way.

Thanks to AI-driven solutions like Pixellot, clubs at every level can do just that by accessing the three building blocks of video analysis.

Let’s explore how.

3 Building Blocks of Effective Video Analysis

There are three building blocks to effective football video analysis. Let’s take a quick look at each one.

1. Video Content

Whether for training or actual matches, live video content gives players and teams a powerful way to improve their game.

But video content is only useful if you’re able to capture footage of consistently high quality — and to do that, you need portable camera equipment that can record standardized footage in any pitch-side context.

2. Player and Team Data

Video footage alone isn’t enough to pinpoint specific areas for improvement. You need analytics for that, and Pixellot can help.

Pixellot lets you code the team or player data you want to track, then tag the footage when a predefined action happens. You can tag live or post-match — and the data makes the video searchable, helping you extract clips to share.

A screenshot of the coding suite: once you’ve coded your data, you can search for any in-game action. You can use the actions as the basis for coaching sessions, alongside statistics generated by the data.

You can even use the tagged content to generate analytics relating to certain in-game actions, like shots, as shown in the image below.

In this case, you can visualise shot charts in three different ways:

  1. Shot Success Rate: showing from where on the pitch your players took shots.

  1. Color-coded Shot Charts: showing from where on the pitch a player took a shot, color-coded to illustrate the outcome. 

  1. Shot Heat Map: an eye-catching, data-driven representation of a team’s shots, showing the relative intensity of shots through hot and cold colors.

3. Data-driven Coaching

As we mentioned at the start, video content and data only become truly powerful when looked at as one.

That’s why the final building block involves bringing it all together. As Pixellot lets you whittle big insights into smaller takeaways, then share the clips across any device, players will find your coaching points easier to understand.

Better still, whether you use the basic or advanced stat package, you can measure the player response rate, helping you adjust training and game plans accordingly.

Ultimately, the platform gives you everything you need to boost player performance.

How to take player development to the next level

If you’re looking to level up your player development, Pixellot is the answer.

The platform’s portable, lightweight AI-automated camera captures objective footage of the action, helping you track player and team performance through raw video content.

You can then pinpoint areas for improvement by diving into the analytics, using the video footage to code events, surface data-driven insights, and export clips for more personalized player coaching.

The easy-to-use platform helps coaches at every level boost player performance and give teams the best chance to win, all while saving you hundreds of hours per year.

— —


In 2013, Pixellot pioneered the concept of automated sports production as an affordable alternative to traditional video capture, production, and distribution for professional and semi-professional clubs.

The company later acquired VidSwap, a sports video analytics company and video-sharing solution that breaks down games, saving coaches time while enabling them to improve team performance and coach more effectively.

To date, Pixellot has produced over a million live games in 55 countries — and its solutions now serve a growing number of sports associations and leagues worldwide, including the FAI, the Scottish SPFL, the Korean, Mexican and Polish FA, and the IBBA.

You can schedule a demo by clicking here.

Related Posts

Join our Pitchero webinars in November

We have got two exciting Pitchero webinars lined up for November that clubs are invited to attend.
Continue Reading

How to write a match report

Writing that all-important match report can seem daunting but it’s a popular part of any club website. Ma...
Continue Reading

7 Ways A Sports Video And Analysis Hub Makes Every Player Feel Valued

Most sports clubs reserve major investments for their top talent.
Continue Reading