More and more sports clubs are using Pitchero to collect online payments for everything from memberships fees to social events.
Why? It’s an easier, safer and faster way for sports clubs to earn more and provide a range of goods and services for members and supporters.
Moving away from paperwork, cheques and chasing for late payment is a no-brainer. A club website is always open for business and this 24/7 access offers convenience with fast payment to enable clubs to be smarter with their finances.
Through my conversations with clubs over the last year, a few topics have sprung up that are worth discussing.
Direct debits can be single payments
To get up and running, clubs have to register with online payments specialist GoCardless or Stripe. One advantage with GoCardless is that it facilitates direct debit payments which automatic and a lot cheaper for card payments (1% per transaction). Customers are also protected by the Direct Debit guarantee.
We all think of direct debit as being a regular, recurring payment but it doesn’t have to be.
Clubs can set up membership products (like a dinner dance ticket or club tour) in their shops. Shoppers checkout in the usual way and will have to fill out a direct debit form.
It’s important to stress that the money will only come out once (if that’s how the product has been set up). Agreeing to a direct debit doesn’t necessarily mean money is taken each week, month or year. It can be a one-off.
It’s a key message for clubs to get across to their members. Another confusion for shoppers is that the card payment shows up in the bank statement as GOCARDLESS LTD rather than either Pitchero or the specific club.
It doesn’t take long to set up
Clubs can be up and running in as little as 15 minutes but it requires having the right club bank details and ideally the relevant people (webmaster and treasurer) ready with the necessary information.
To register the club bank account with GoCardless, you’ll need:
Club bank details: account name, number, sort code and billing address
Business number or charity number (if relevant)
It’s then just a case of creating a payment product in the Club Control Panel and setting up a payment form that collects whatever data is required. Other products can often be cloned (copied) with a tweak to pricing, description and image.
It’s very flexible
One observation is that many sports clubs have dipped their toes into the world of collecting online payments but aren’t making the most of it yet. That could be due to competing time commitments or a feeling that it won’t be worth the effort.
The beauty of setting up online payments is that it is extremely versatile. Sure, a club can run its membership payments through their Pitchero website and allow members to pay in different ways to suit. But, pretty much anything a club does can be bought and sold online.
I’ve talked to clubs who have buy-a-brick campaigns to help fund a pavilion project, sell their teamwear, run a weekly lottery or reserve tickets to a junior tournament they run.
Steps to Pitchero Payments for your club
Talk to one of our team and they can get you set up and answer any questions.
Just schedule a call on a day and at a time that suits.
Have a read of our Helpcentre resources to see the steps to choosing a payment provider, creating products and collecting your first funds.