The ultimate guide to collecting club donations online!

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July 3, 2020
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The ultimate guide to collecting club donations online!

Since unveiling our brand new Donations tool on 30th March, clubs have jumped at the chance to increase their fundraising during the coronavirus outbreak.

Using the new Donations tool, clubs have already collected over £100,000 of donations to aid with the financial hardship caused by the coronavirus lockdown. With donations of varying sizes, the generosity of the grassroots community has helped several clubs such as Richmond Cricket Club and Chinnor Rugby Club, to raise several thousand pounds. 

Speaking about the tool, Richard from Richmond FC said

"Our Appeal is going well, and the tool is a part of that. We have already made significant progress, with some people taking the opportunity to donate a bespoke amount. I have been hugely impressed with the responsiveness from Pitchero"

Whilst Sean from Chinnor Rugby Club said "It is very straightforward and quick to create a donation product using the new tool. So far (as of  16/04) we’ve received over £7,000 from almost 80 donors and our Board is very pleased - and grateful. People have been so generous at a very difficult time."

Since our first webinar about donations at the beginning of April, clubs have launched their own donations pages and we look forward to monitoring their success over the coming weeks. To view an up to date list of all the clubs that are taking donations via Pitchero, click here.

From rugby to cricket to football, dozens of clubs are using the Donations tool to encourage people to give back to the club, in a time where they need financial support the most.

Whilst some clubs have been prompted by members asking how to make a donation, such as Coney Hall FC,

Screenshot 2020-04-06 at 16.25.00

Other clubs however, are finding the situation more challenging and require the funding in order to survive.

Screenshot 2020-04-06 at 16.24.30

Want to set up the donations tool for your club?

1) Read our blog or watch the tutorial below.

2) Next, you need to get the word out to a wide audience. We've put together a Donations tool starter pack, complete with templates for email, social media, local press and your club website that you can use to help you with this step. Click below to download the templates now.

Download all templates

3) Make sure to use all the features provided by Pitchero; add a sticky news item to the top of your club homepage and send an email to all of your registered club members. 

4) Assign members to the donation product and send them an invite to make a donation online. This is perfect if you're replacing membership fees with a donation this season. Here's a guide on assigning and prompting members.

Finally - use social media to reach your wide local community and past players. Whenever you post on Twitter/Facebook, make sure you link directly to the donation page to make it easier for people to donate!

If you need a hand setting this up, or have any questions about how to use Shop & Payments, please email Or to book a demo of the Shop & Payments tool, click here.

Full list of clubs taking donations:

Richmond Cricket Club

Kidlington Cricket Club

Dinnington RUFC

Hampstead & Westminster Hockey Club

Anselmians RUFC

Eastleigh Pirates RFC

Farnham RUFC

Liphook & Ripsley Cricket Club

Tring Park Cricket Club

Forest United Youth FC

Coney Hall Football Club

Newbury Blues RFC

Beckenham Rugby Club

Upminster Cricket Club

Ferry Athletic YFC

East Molesey Cricket Club

Berwick Rugby Club

Chinnor Rugby Club

Parkwood Rangers FC

Aberdeenshire Cricket Club 

Edwardian FC

Kettering RFC

Torpoint AFC

Greentowers FC Hinckley

East Grinstead Meads FC

Easton and Martyr Worthy Cricket Club

Finsbury Park RFC

Maiden City 

Hoddeson Cricket Club

Fullerians RFC

Knaresborough Forest RFC

Epsom Cricket Club

Audley Cricket Club

Chew Valley RFC

Bedminster Cricket Club

Hartlepool Rovers FC

Clarendon Juniors

Twickenham Cricket Club

Shire Oak Bears

Morpeth Hockey Club

Clevedon Rugby Club

Bury St Edmunds RUFC

Hook Norton Football Club

Beccehamian RFC

Alcester & Ragley Park Cricket Club

Ockham Cricket Club

Cullompton RFC

Castle Cary Cricket Club

Murrayfield Wanderers FC

Tunbridge Wells Hockey Club

Immingham Town FC

Taunton Deane Cricket Club

Burnt Ash (Bexley) Hockey Club

Ashford (Middlesex) Cricket Club

Roehampton Cricket Club

Millstone FC

Reigate Priory Cricket Club

Five Ways Old Edwardians Cricket Club

Consett RFC

Cockermouth RUFC

Weybridge Vandals RFC

Sunbury Cricket Club

Newark RUFC

Linden Park Cricket Club

Clwb Rygbi Cymry Caerdydd

Northwich RUFC

Bartestree & Lugwardine Cricket Club

Loughborough Dynamo FC

Upminster Cricket Club

Broadstone Cricket Club

Ashford Town Women's FC

Earlswood Cricket Club

Shoebury Athletic FC

Wasps FC - Rugby in West London

Southend and Benfleet Hockey Club

King's Rugby KCS Old Boys RFC

Thrumpton Cricket Club

Hampton & Richmond Borough FC

Marlow Rugby Club


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